CHAPTHER 1 – HEALTH(concept)
1. Organic grown – Launch organic foods overall. Organic food market offers online order.
2. freshly presented – Urban farm in McDonald’s!
3. healthily dinned – Be healthy from the inside to the outside. Health consultancy and open , fresh dinning area.
CHAPTHER 2- DIVERSITY(program matrix)
America/Europe/Asia/Africa Continent
Each continent has different program distribution/timing distribution.
CHAPTHER 3- EXCHANGE(programatic exchange)
Exchanging the location of the prototypes.
Exchanging the time served to create unexpected experience.
CHAPTHER 4- INTERLOCK(verb)
Use “interlock” to present the relationship of program spaces and any other…
